Baptist sponsored the 2025 Southern Heritage Classic, which featured the Alcorn State Braves and the Arkansas Pine Bluff Golden Lions college football teams at Simmons Bank Liberty Stadium in Memphis on Saturday, Sept. 27. The Lions claimed a 24-20 victory. More than 21,000 fans attended the game with a tailgating crowd of more than 10,000.
Baptist Community Relations led Baptist’s participation in the event. “We have valued working with Southern Heritage Classic to promote heart health and now cancer prevention, reminding the community and fans that attend the event of the importance of colonoscopies,” said Baptist System Senior Community Involvement Coordinator Ann Marie Wallace.
Baptist Cancer Center offered health screenings and colon cancer education in the tailgating area on Tiger Lane. Tailgating fans enjoyed blood pressure checks, health screening passports and MEGA Colon, a walk-through educational exhibit.
Fans attending the game watched a “Baptist First Take” video on the jumbotron featuring Dr. Randelon Smith, a gastroenterologist with Baptist Medical Group-GI Specialists Foundation, who reminded attendees that colonoscopy screenings start at age 45.
Watch the video below.
