Thank you so much to everyone who participated in our Baptist Leader survey. We learned a great deal from your responses, and we’ll use what we learned to make Leader even better. Here’s a summary of the survey results.
What you like
[tie_list type=”heart”]- Feature stories and photos from around the system. You liked those even more than the classified ads! We’ll keep those coming.
- The quality of photos as well as the appearance and readability of the Leader website. Good to know! We have worked hard to find the right way to display the news on our site. We’re glad you like it.
- The appearance and readability of the Baptist Leader emails. Wonderful! We’re glad we found a design that works for you.
We’ll do better (we promise!) at…
[tie_list type=”lightbulb”]- Including more photos and stories from around the system. Noted. We’ll make more of an effort to include articles from all regional hospitals and other Baptist entities. You also want to read more about our doctors, so we’ll include more of those stories, too.
- Featuring articles about Baptist in the community. Not a problem. Our hospitals and our community outreach department are very involved in community activities. We’ll share more of those stories and photos in future issues of Leader.
- Making it easier and more convenient for you to read Leader. A number of you miss being able to read Leader whenever you want. You can always go to baptistleader.org anytime from any computer, smartphone or tablet, and we’ll work on even more ways to deliver Leader to you in a convenient way.
By the Numbers
Favorite Leader content
- Classified ads- 31%
- Feature stories- 62.4%
- Photos from around the system- 57.8%
- Events calendar- 31.9%
- Service First- 26.8%
- No preference- 7%
Overall satisfaction with Baptist Leader website (average rating from 1 (lowest) to 5 (highest))
- Appearance- 4.33
- Readability- 4.30
- Interest- 4.18
- Topics covered- 4.11
- Systemwide coverage- 4.06
- Quality of photos- 4.33
- Quantity of photos- 4.10
When team members are reading Leader
- Every time a new update goes live- 53.6%
- Every two weeks- 20.2%
- Once a month- 16.1%
- Less often- 7.3%
- Never- 2.8%
How often team members are reading Leader emails
- Always- 31.9%
- Almost always- 33.7%
- Sometimes- 24.8%
- Rarely- 5.7%
- Never – 3.9%
Favorite part of Leader emails
- Staying up-to-date with Baptist news- 43.9%
- Reading stories about team members and awards- 15.9%
- Seeing the photos- 14.2%
- Learning about employee discounts- 15.7%
- Discovering new events throughout the system- 8.3%
- Other- 2%